3 PREDICTIONS ABOUT THE NIGERIAN RECORDED MUSIC INDUSTRY IN 2020

"Afrobeats has seemingly now hit critical mass in the US urban entertainment community — as opposed to a couple of years ago when most mistook “buzz” for market penetration, which i briefly discussed here. This community has been the primary driver of mainstream music entertainment in that market for almost two decades. So, the penetration of Nigerian music/artists into this segment is a strong indication the US market is now ready/willing to accept Afrobeats as the new hit sound — like ragga and reggaeton have enjoyed in the past."
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DEAR ARTISTE : KINDS OF MANAGERS YOU NEED TO HIRE

  A talent/artiste manager is an individual or company who guides the professional career of artistes in the entertainment industry. The responsibility of the talent/artiste manager is to oversee the day-to-day & business affairs of an artist; advise and counsel talent concerning professional matters, long-term plans and personal decisions which may affect their career The […]
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WHAT YOU NEED TO KNOW ABOUT 360 RECORD DEALS

[ Image Credit : truestaris.com ] A 360 deal is a business relationship between an artiste and a music recording company. The company agrees to provide financial and other support for the artiste, including direct advances as well as support in marketing, promotion, touring and other areas. In turn, the artiste agrees to give the […]
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THE PHYNO – PIA MIA- DE CARLO TRIANGLE: COPYRIGHT 101 FOR ARTISTES.

It is no news that controversy has surrounded  the official release of Pia Mia’s new single  titled “I’m a fan” (Featuring Jeremih) which carries similarity with Phyno’s “I’m a fan” (featuring Decarlo and Mr Eazi). Nigerians in their numbers were up in arms labeling the US artiste “a thief” without waiting for official statement from all […]
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THE ABC OF FEATURES

Image credit- (www.wyomingpublicmedia.org) A featured/side Artist is one who is a guest for a master sound recording on a single, E.P or L.P as the case may be. Featured Artists are put on  songs for different reasons, sometimes it’s because the Main Artist is an upcoming Artist and wants the increased exposure his song can […]
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How to Run A Record Label for Dummies

A record Label is like any brand or company; it requires a method(s) of operation. The difference in running a record label is that the “product and services” it deals with are Peculiar. These “products and services” requires technical protective mechanisms, accountability procedure, good human relationship and public relations expertise, involvement in creative research and […]
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WHY NIGERIAN ARTISTES NEED MUSIC PUBLISHING

A music publishing company (music publisher) is responsible for ensuring songwriters and composers receive payment when their musical compositions are used commercially. Through an agreement called a publishing contract, a songwriter or composer “assigns” or transfers the copyright of their composition to a publishing company. Music publishing companies will manage composers’ songs and make sure […]
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