3 PREDICTIONS ABOUT THE NIGERIAN RECORDED MUSIC INDUSTRY IN 2020

"Afrobeats has seemingly now hit critical mass in the US urban entertainment community — as opposed to a couple of years ago when most mistook “buzz” for market penetration, which i briefly discussed here. This community has been the primary driver of mainstream music entertainment in that market for almost two decades. So, the penetration of Nigerian music/artists into this segment is a strong indication the US market is now ready/willing to accept Afrobeats as the new hit sound — like ragga and reggaeton have enjoyed in the past."
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21st CENTURY MANAGER

(Image Credit) -www.africanmusiclaw.com An artiste manager is one who oversees the day to day business affairs of an artist, advice and counsels the artiste on professional matters, long term plans, and personal decision that may affect the career of such artiste. An active artiste Manager’s should focus on developing a reputation for the artiste; help […]
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FILM FINANCING IN NIGERIA – SYNDICATED FINANCING/COMPLETION BONDS

Introduction  The growth and successes of the Nigerian movie industry, popularly referred to as Nollywood, has been widely documented. It is now generally accepted that this sub-sector within the entertainment industry is the driving force behind the huge spike in the gross domestic product (GDP) of entertainment sector and the positive knock-on effect on the […]
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DEAR FASHION ILLUSTRATOR, BEFORE YOU SHOW OFF THOSE DESIGNS

Image Credit – (www.allwomenstalk.com) Fashion illustration according to Wikipedia is communicating your fashion ideas in a visual form that starts with illustration, drawing and painting after which a fashion designer (for those illustrators that are not also designers) picks them up and brings that design to life. The concept of Fashion design has gotten a lot more attention than it used […]
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MOBILE NETWORK OPERATORS: THE BIGGEST LABELS IN NIGERIA?

Traditionally, music and other entertainment products have been owned by those that own/control the means to exploit it. The big music labels today generally began as technical and electrical equipment manufacturers, who also happened to be at the cutting edge of transformational recording and playback technology (gramophones, graphophones, phonographs, jukeboxes). They were not involved in music making. […]
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DEAR ARTISTE : KINDS OF MANAGERS YOU NEED TO HIRE

  A talent/artiste manager is an individual or company who guides the professional career of artistes in the entertainment industry. The responsibility of the talent/artiste manager is to oversee the day-to-day & business affairs of an artist; advise and counsel talent concerning professional matters, long-term plans and personal decisions which may affect their career The […]
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